It took a team of 25 animators 3 months to take this spot from pre-production to online but the end result is well worth the effort. Pucho Mentasti and Franco Bittolo deliver a beautiful live action / animation hybrid for Ford that looks, feels and sounds spot on.

                                      

As a young girl scribbles her secret declaration of love onto her notebook the letters magically vanish only to reappear scratched into her desk, then the blackboard and then throughout the school. She chases the message through the corridors to the lunch hall, finally hurling herself full pace down a dining table as the initials SH + CM appear in the woodwork in front of the object of her affection. As she slides to a halt her eyes meet those of CM and the flame of love is ignited.

                                      

Photos replace skin and bones as people’s inner workings are revealed as a collection of snaps in this Stylewar helmed spot for Sony Cybershot.

                                      

Demonstrating that purity is their most important virtue, Smirnoff show their caliber as the sea rids itself of all man-made waste, leaving something as pure as Smirnoff itself.

                                      

Floating in a magical animated world a pair of feet journey through a multitude of colourful landscapes. Set to a mellow soundtrack with lyrics of escaping, the sandal clad toes venture through vibrant scenery indulging in numerous active pursuits. At the end of their journey the scene cuts back to reality. A man shakes his shoes as if they’re itching. Tagline reads, ‘Feet dream too’.

                                      

As our eyes adjust to the darkness, dancing lights and flashes of color reveal what appears to be the interior of an abandoned subway carriage at night. As shapes become half-recognizable as seats an almost imperceptible shift occurs and the windows morph into the illuminated buttons of a cell phone. No sooner have our eyes focused on the cityscape on the phone’s screen than the panorama fills the shot. As the various districts light up one by one, the image is back on the phone screen again and we’ve returned to the inside of the train compartment just in time to see it emerging from a tunnel.